Hey Cupertino! The Morning (+)Addition

Fundamental Reform

Ouch.

Samsung's earnings this past quarter have been exactly as downbeat as the company predicted: operating profit is down 60 percent and income from sales is now 20 percent smaller than a year ago. In other words, Samsung's spending more money to generate smaller revenues. This has all been down to Samsung's most lucrative and important mobile devices business, which has been struggling to adapt to a new competitive environment. Addressing the need for radical change, Senior VP Kim Hyun-joon from Samsung's mobile division has today expressed the company's intention to "fundamentally reform [its] product portfolio." Seeking greater cost efficiency, Samsung will look to standardize components used across devices and will continue to compete "for each price tier."

Speaking of ouch

@asymco

Q3 (latest) Samsung's Android device operating profit $18/unit. 

Estimated iOS device operating profit: $224/unit.

We don't got the Beat

Beats Music the #9 music app in September, behind even... Garage Band.

#3

Xiaomi:

China's Xiaomi Inc has become the world's third-largest smartphone vendor just three years after first hitting the market, trailing only Samsung Electronics Co Ltd and Apple Inc, according to a new industry study.

Strategy Analytics said Xiaomi accounted for 6 percent of all 320 million smartphones shipped during July-September. Samsung made up 25 percent, down from 35 percent a year earlier due to rising competition from several directions.

Twitter Be Like, "Why You be Dissin' Me?"

For Zuck, it's all about the billions, as in users:

"This may sound a little ridiculous to say, but for us, products don't really get that interesting to turn into businesses until they have about 1 billion people using them," Zuckerberg said Tuesday during Facebook's third-quarter earnings call.

#humblebrag